唐瓔璋

Tang, Ying-chan Edwin・管理學院・管理學院專班-經營管理學程、經營管理研究所、管理學院經營管理學程

碩士平均畢業時長
2.28 年
中位數 1.96 年・77 人
在職專班平均畢業時長
2.05 年
中位數 1.94 年・62 人
博士平均畢業時長
7.42 年
中位數 7.42 年・2 人
收錄論文
198 篇
100–114 學年度
全校中位數(供對照)
碩士 2.10・在職專班 2.08・博士 6.11 年

畢業時長趨勢

每學年度畢業人數

只計入有論文收錄的畢業生;中途休學或更換指導教授的學生不會出現在這裡。

研究關鍵字

competitive advantage競爭優勢資源構型Resource Configuration動態能力Strategic Group商業模式Business Model超級競爭disruptive innovation貝氏認識論Dynamic capabilitiesBayesian epistemologyHypercompetition破壞式創新FinTech金融科技集群分析Cluster analysis杜邦恆等式Factor analysis策略族群數位轉型Digital transformation競爭策略Minimum Winning GameBusiness Plan因素分析電子商務組織學習紅皇后效應red queen effect策略群組Financial Performance顧客關係管理財務指標解釋水平理論Construal Level TheoryArtificial IntelligenceSustained Competitive Advantageambidexterity資源流程價值理論雙邊市場Customer Journey杜邦財務指標DuPont Financial IndicatorsCRMProspect Theory

想看最新的研究方向與計畫經費,也可以查政府研究計畫(GRB)。

指導論文

學年度論文學制入學提交日期畢業時長
114
TSMC's Dynamic Capabilities and Future Challenges: Powering the Pure-Play Flywheel in the AI Era
管理學院專班-經營管理學程
動態能力、純代工飛輪、貝氏認識論、創新獲利架構、AI半導體生態系、台積電、Dynamic capabilities、Pure-Play Flywheel、Bayesian epistemology、Profiting from Innovation、AI-era semiconductor ecosystem、TSMC
碩士在職專班1132026-07-071.93 年
114
The Bayesian Ecosystem Balanced Scorecard: Synthesizing Agile Governance and Rent Seeking Theory to Navigate Competitive Dynamics in the Semiconductor Value Chain
管理學院專班-經營管理學程
貝氏認識論、平衡計分卡、經濟租金、生成式人工智慧、生態系競爭、策略敏捷性、半導體價值鏈、Bayesian Epistemology、Balanced Scorecard、Economic Rents、Artificial Intelligence、Ecosystem Competition、Strategic Agility、Semiconductor Value Chain
碩士在職專班1132026-06-261.90 年
114
The Alchemy of Taste: The Value Transmutation and Growth of Fashion Brands from Episodic Memory to Symbolic Capital
管理學院專班-經營管理學程
品味煉金術、三個世界理論、情節記憶、象徵資本、祝聖機制、VRIO-C 模型、the alchemy of taste、three worlds theory、episodic memory、symbolic capital、consecration mechanism、VRIO-C model
碩士在職專班1132026-06-051.84 年
114
AI-Mediated Customer Flywheel: A Conceptual Growth Model from the Perspective of Marketing Research Firms
管理學院專班-經營管理學程
AI 中介顧客飛輪、推播式行銷、集客式行銷、貝氏認識論、動態能力、信任治理、AI-mediated customer flywheel、outbound marketing、inbound marketing、Bayesian epistemology、dynamic capabilities、trust governance
碩士在職專班1132026-06-051.84 年
113
Strategic Competitive Model of the Biotechnology Industry under Hypercompetition
管理學院專班-經營管理學程
超級競爭、持續競爭優勢、生技產業、RPV模型、飛輪效應、彈性資源、S-O-R模型、Hypercompetition、Sustained Competitive Advantage、biotechnology industry、RPV Model、Flywheel Effect、Slack Resources、S-O-R Model
碩士在職專班1122025-07-011.92 年
113
Exploring Google's Generative AI Strategy: Balancing Open and Closed Business Models through the Lens of Arrow Information Paradox
管理學院專班-經營管理學程
生成式AI、資訊悖論、策略模式、平台化、Generative AI、Information Paradox、Strategy Modes、Platformization
碩士在職專班1122025-06-281.91 年
113
Does Risk-Adjusted Interest Income Efficiency Enhance Bank Profitability? Exploring Sustainable Competitive Advantage in the Banking Industry
管理學院專班-經營管理學程
風險調整效率、異質性效果、資本管理、RPV、台灣銀行業、Risk-Adjusted Efficiency、Heterogeneous Effects、Capital Management、Taiwan Banking Industry
碩士在職專班1122025-06-221.89 年
113
Assessing Competitive Advantage and Strategy in the Offshore Wind Power Industry Chain Through Financial Performance: An Analysis Based on the Dynamic Capabilities Theory and Bayesian Inference
管理學院專班-經營管理學程
內生價值方針、動態能力、貝氏推論、REACT Cycle、策略制定、Evolving Endogenous Value Construct、Dynamic Capabilities、Bayesian Inference、Strategic Decision-Making
碩士在職專班1122025-06-191.88 年
113
Strategic Reconfiguration of Resources, Processes, and Values for Social Resilience under Non-traditional Security Threats
管理學院專班-經營管理學程
資源流程價值理論、動態能力、雙元理論、社會韌性、非傳統安全威脅、RPV theory、dynamic capabilities、ambidexterity、social resilience、non-traditional security threats
碩士在職專班1122025-05-121.78 年
113
Resources, Processes, and Values: An Empirical Investigation of Big Data Analytics–Driven Digital Transformation in E‑Commerce Firms
管理學院專班-經營管理學程
電子商務、數據驅動、數位轉型、大數據分析能力、資源‑流程‑價值、紮根理論、E‑commerce、Data‑driven、Digital transformation、Big Data Analytics Capability、Resources–Processes–Values、Grounded theory
碩士在職專班1122025-05-051.76 年
112
Exploring the Sustainable Competitive Advantage of Digital Transformation in Luxury Industry with Dynamic Resource-Process-Value Model
經營管理研究所
數位轉型、超級競爭、奢侈品產業、成長策略、零售媒體網絡、Digital Transformation、Hyper-Competition、Luxury Industry、Growth Strategy、Retail Media Networks
碩士1112024-07-302.00 年
112
Exploring Consumer Market and Business Opportunities on E-commerce Platform through Big Data Analysis
經營管理研究所
大數據分析、電商平台、長尾效應、價格離散、高單價商機、Big Data Analysis、E-commerce Platform、Long-tail Effect、Price Dispersion、Expensive Products
碩士1112024-07-231.98 年
112
AI-Driven Digital Innovation in Biotech Industry: Applying Resource Process and Value Theory
管理學院專班-經營管理學程・共同指導:林介鵬
資源、流程、價值理論、最低致勝賽局、人工智慧、生技產業、超專業化、超規模化、RPV Theory、MWG、Artificial Intelligence、Biotech Industry、Hyperspecialization、Hyperscaling
碩士在職專班111—無法計算
111
The Challenge of the‘Belt and Road’ Initiative in China Within a Policy Trilemma Context
管理學院經營管理學程
不可能的三位一體、一帶一路、Impossible trinity、Trilemma、BRI、OBOR
碩士在職專班1102023-07-191.96 年
111
Beyond Tradition: How Enterprises Create Competitive Advantage by Platform Leverage
管理學院經營管理學程
平台類別、平台策略、品牌作用的轉變、品牌傳播、雙邊市場、網路效應、platform category、platform strategy、change of brand role、brand communication、two-sided market、network effect
碩士在職專班1082023-07-183.96 年
111
Analyzing the Industrial Competitive Advantages of Third-Party Construction Companies in the Global Real Estate Industry with the DuPont Identity
管理學院經營管理學程
杜邦恆等式、競爭優勢、全球產業、生態競爭、產業價值鏈、房地產、DuPont equation、competitive advantage、global industry、ecological competition、Industry value chain、real estate
碩士在職專班1102023-07-101.94 年
111
Reconciling Porter's Generic Strategy Theory : The Corporate Parental Advantage Perspectives.
管理學院經營管理學程
數位轉型、飛輪效應、平台生態系、知識管理、母合優勢、Digital Transformation、Flywheel Effect、Platform Ecosystem、Knowledge Management、Parental Advantage
碩士在職專班1102023-07-031.92 年
110
How to Nudge the Choice Strategy of Breakthrough Innovation? From the Perspective of Sustainable Competitive Advantage Theory
管理學院經營管理學程
動態競爭、可持續競爭優勢、助推理論、突破式創新、組織學習、Competition Dynamic、Sustainable Competitive Advantage、Nudge Theory、Breakthrough Innovation、Organization Learning
碩士在職專班1092022-07-251.98 年
110
Explore the impact of promotion strategy on online purchasing decision and high-priced niche product opportunity
管理學院經營管理學程
消費者旅程、線上購物、購買決策、Heckman兩階段樣本選擇模型、Customer Journey、Online Shopping、Purchasing Decision、Heckman Two-stage Sample Selection Model
碩士在職專班1092022-07-211.97 年
110
How Market Leader Maintaining Competitive Advantages under Hyper-competition? The Case of Fast Fashion Industry
管理學院經營管理學程
數位轉型、平台策略、網路橋接理論、紅皇后效應、digital transformation、platform strategy、network bridging theory、red queen effect
碩士在職專班1092022-07-151.95 年
110
How high-tech firms vitalize an enduring competitive advantage: A dynamic Resource-Process-Value perspective
管理學院經營管理學程
未來管理、超級競爭、新興科技、雙元能力、組織學習、future management、hyper-competition、emerging technologies、ambidexterity、organizational learning
碩士在職專班1092022-07-141.95 年
110
Applying the Resource-Process-Value Theory to organizational innovation strategies in platform competition
管理學院經營管理學程
平台生態系、商業模式、動態能力、資源、流程、價值理論、Platform Ecosystem、Business Model、Dynamic Capabilities、Resource、Process and Value Theory
碩士在職專班109—無法計算
109
Inter-industry Competition: How Vehicle Manufacturers Maintaining Competitive Advantages in Autonomous Ecosystem?
管理學院經營管理學程
自駕車、生態圈、制度理論、資源基礎論、框架理論、破壞式創新、autonomous car、ecosystem、institutional theory、resource-based theory、framing effect、disruptive innovation
碩士在職專班1082021-07-121.95 年
109
Analyze the National Competition Strategy from the National Environment: Re-examining the Rise of China
管理學院經營管理學程
中國夢、國家競爭優勢、鑽石模型、策略群組、China Dream、National Competitive Advantage、Diamond Model、Strategic Group
碩士在職專班1082021-06-261.90 年
109
Are All Semiconductor Firms Created Equal? From Dynamic Capabilities to Sustained Competitive Advantage - A Bayesian Perspective
管理學院經營管理學程
半導體產業、資源構型、策略群組、競爭優勢、財務績效、Semiconductor Industry、Resource Configuration、Strategic Group、Competitive Advantage、Financial Performance
碩士在職專班1082021-06-211.89 年
109
A Study of the Global Digital Payment Innovation and Competitive Strategies-with the Competitive Dynamics Perspective
管理學院經營管理學程
數位支付、數位貨幣、創新、競爭策略、動態競爭、Digital Payment、Digital Currency、Innovation、Competitive Strategy、Dynamic Competition
碩士在職專班1082021-06-201.89 年
109
Impact of Variety Seeking on Customer Journey: An Online Field Experiment Using Difference-in-Difference Approach
經營管理研究所
顧客旅程、多樣化搜尋、長尾效應、零售數位轉型、雙重差分估計法、Customer Journey、Variety Seeking、Long Tail Theory、Retail Digital Transformation、Difference-in-Difference Approach
碩士1082021-06-191.88 年
109
Analysis of the Competitive Advantage and Strategy in AIaaS Industry by Resource Configuration
管理學院經營管理學程
超級競爭、競爭優勢、杜邦財務指標、紅皇后效應、貝氏認識論、Hypercompetition、Competitive Advantage、DuPont Financial Indicators、Red Queen Effect、Bayesian Epistemology
碩士在職專班1082021-06-181.88 年
109
Strategy and competitiveness change under hypercompetition by organizational learning cause and effect: a case study of surveillance industry
管理學院經營管理學程
超級競爭、競爭優勢、組織學習因果、人工智慧、紅皇后效應、貝氏認識論、Hypercompetition、Artificial Intelligence、Competitive Advantage、Organizational Learning Cause and Effect、Red Queen Effect、Bayesian Epistemology
碩士在職專班1082021-06-141.87 年
108
Exploring the impact and change of digitalization on IMC with 6M model
管理科學系所・共同指導:張家齊
整合行銷傳播、數位化、6M 模型、Integrated marketing communications、IMC、digitalization、6M Model
碩士1062020-10-123.20 年
108
Using Perceptual Similarity to Analyze and Propose to Cross-market Customer-Specific Synergies Model
經營管理研究所
空間競爭、跨市場偏好、感知相似、Spatial competition、Cross-market Preferences、Perceptual Similarity
碩士1052020-09-094.11 年
108
The Exit of Dynamic Competition: Reinventing the RPV model in the automobile industry
管理學院經營管理學程
汽車產業、超級競爭、資源過程價值論、組織學習、雙元組織、股價泡沫、Automobile industry、Hyper-competition、RPV、Organizational learning、Ambidexterity、Stock bubble
碩士在職專班1072020-08-282.08 年
108
Construction and Analysis of Out-Of-Home Media Business Model in the Digital Age
管理學院經營管理學程
家外媒體、全通路、平台、線上到線下、商業模式九宮格、價值主張、Out-Of-Home (OOH) Media、Omnichannel、Platform、O2O (Online To Offline)、Business Model Canvas、Value Proposition
碩士在職專班1072020-08-272.07 年
108
Dynamic Capabilities, Business Model and Performance: The example of Banking
管理學院經營管理學程・共同指導:劉芬美
動態能力、商業模式、績效、Dynamic Capabilities、Business Model、Performance
碩士在職專班1052020-08-104.02 年
108
Exploring Customer Relationship Management from Customer Shopping Behavior in a Pharmacy:a Case Study
管理學院經營管理學程
顧客關係管理、RFM模型、BG/NBD模型、顧客活躍率、一對一行銷、數據分析、CRM、RFM model、BG/NBD model、customer active probability、one-to-one marketing、Data analytics
碩士在職專班1072020-07-171.96 年
108
The Competitive strategy between incumbent and challenger in Platform Competition-A case of FinTech
管理學院經營管理學程
平台生態系、雙邊市場、網絡效應、企業競爭優勢、麥肯錫7S模型、金融科技、Platform Ecosystem、Two-sided Markets、Network Effects、Competitive Advantage、Mckinsey 7S Model、FinTech
碩士在職專班1072020-07-121.95 年
108
Stress Tests Development of Digital Transformation – The Case of Digital Transformed Company
企業管理碩士學程
數位策略、數位轉型、風險管理、公司演化、合作競爭、麥肯錫7S模型、Digital strategy、Digital transformation、Risk management、Company Evolution、Coopetition、McKinsey’s 7S Model
碩士1072020-07-101.94 年
108
Deconstructing crowdfunding to generate opportunities with the Light GBM insights
經營管理研究所
群眾募資、群眾外包、巨量資料、機器學習、可解釋性分析、Light GBM、帕累托法則、精益創業、Crowdfunding、Crowdsourcing、Big data、Machine Learning、Interpretability Analysis、Pareto rule、Lean Start Up
碩士1062020-04-062.68 年
108
Transformative Service Research Perspectives on Financial Technology Development
經營管理研究所
轉型服務研究、金融科技、服務導向邏輯、價值共創、三個世界、Transformative Service Research、Fintech、Service Dominant Logic、Value Co-creation、Three Worlds Theory
碩士1062020-01-062.43 年
108
The impact of consumer behavioral characteristics in search engine advertising: sponsored search in online travel agency
管理科學系所・共同指導:張家齊
搜尋引擎、付費搜尋、線上行銷、關鍵字廣告、點擊率、轉換率、在線旅遊、消費者行為、search engine、paid search、online marketing、Google Ads、click-through-rate、conversion rate、online traveling、consumer behavior
碩士1062019-06-211.89 年
108
From Disruptive Innovation to Minimum Winning Game – Business Plan for Point-of-Care Cancer Screening Device
企業管理碩士學程
破壞式創新、最低限致勝賽局、商業計劃、即時檢測、醫療器材、癌症篩檢、Disruptive Innovation、Minimum Winning Game、Business Plan、Point-of-Care、Medical device、Cancer Screening
碩士1062019-01-071.43 年
108
Strategic Development of Platform - The Case of Digital Technology Industry
企業管理碩士學程
平台模型、網絡效應、網絡橋接、競合、平台策略、雙邊市場、中介風險、多宿主、網絡集群、Platform model、Network Effects、Network Bridging、Coopetition、Platform Strategy、Two-sided market、Risk of Disintermediation、Multi-Homing、Network Clustering
碩士1062019-01-021.42 年
108
Integrating Marketing Communications: Brand Recognition Gaps among Consumers, Enterprises, and Market
經營管理研究所
整合行銷傳播、服務品質模型、認知落差、integrating marketing communications、service-quality model、cognition gap、dimensions of cognitions between market and brands
碩士106—無法計算
108
The Competitive Advantages of Strategic Groups in Semiconductor Industry Based on Intellectual Capital and Financial Index Analysis
管理學院經營管理學程
半導體、智慧資本、公司績效、財務指標、無形資產、競爭優勢、策略群組、Intellectual Capital、Competitive Advantage、Strategic Group、Company Performance、Financial Index、Intangible Asset、Semiconductor Industry
碩士在職專班107—無法計算
108
A Case Study of Competitive Strategy Change of smartphone Industry – Apply the Resources, Processes and Values Theory
企業管理碩士學程
數位轉型、破壞式創新、智慧型手機產業、資源、流程、價值理論、Digital Transformation、Disruptive Innovation、Smartphone Industry、Resources、Processes and Values Theory
碩士106—無法計算
108
Analysis of the Competitive Advantage and Strategy in IOT Industry by Resource Configuration
管理學院經營管理學程
物聯網產業、競爭優勢、資源構型、杜邦財務指標、財務績效、IOT Industry、Competitive Advantage、Resource Configuration、DuPont Financial Indicators、Financial Performance
碩士在職專班107—無法計算
107
Initial Coin Offering: New approach of crowdfunding - The case study of ZMINE – Thailand Token
企業管理碩士學程
首次貨幣發行、ICO、Initial Coin Offering、Crowdfunding、Cryptocurrency、Token
碩士1062019-07-081.93 年
107
Incumbent Retail Banking’s Competitive Strategy in Hypercompetition
管理學院經營管理學程
破壞式創新、金融科技、超級競爭、動態能力、在位者、Disruptive Innovation、FinTech、Hypercompetition、Dynamic Capability、Incumbent
碩士在職專班1062019-06-241.89 年
107
The Mega Changes of Electronics Manufacturing Industry Under Industry 4.0 - Analysis Based on Financial Indicators
管理學院經營管理學程
工業4.0、競爭優勢、策略群組、杜邦財務指標、紅皇后效應、雙元能力、貝氏認識論、組織學習因果、超級競爭、Industry 4.0、Competitive Advantage、Strategic Group、DuPont Financial Indicators、Red Queen Effect、Ambidextrous Ability、Bayesian Epistemology、Organizational Learning Cause and Effect、Hypercompetition
碩士在職專班1062019-06-201.88 年
107
Strategy Change and Growth Trend under Hypercompetition: A Case Study of Artificial Intelligence Industry
管理學院經營管理學程・共同指導:張順全
超級競爭、人工智慧、競爭優勢、杜邦財務指標、紅皇后效應、隨機漫步、雙元能力、貝氏認識論、組織學習因果、Hypercompetition、Artificial Intelligence、Competitive Advantage、DuPont Financial Indicators、Red Queen Effect、Random Walk、Ambidextrous Ability、Bayesian Epistemology、Organizational Learning Cause and Effect
碩士在職專班1062019-06-191.88 年
107
FinTech Ecosystem in Mexico. Opportunities and Risks for Startups
企業管理碩士學程
墨西哥、金融科技、創業、FinTech、Mexico、Startup
碩士1062019-06-131.86 年
107
Analysis of the Competitive Advantages and Strategic Tracks of the Fourth Party Logistics Based on Financial Indicators
管理學院經營管理學程
超競爭理論、第四方物流、杜邦恒等式、貝氏認識論、破壞式創新、資源論、Hyper-competition theory、Fourth party logistics、DuPont identity、Bayesian Epistemology、Destructive Innovation、Resource theory
碩士在職專班1062019-04-191.71 年
107
Analysis of Competitive Strategies of Digital Game Industry with Financial Indicators
管理學院經營管理學程
數位遊戲產業、資源配置、戰略族群、競爭優勢、因素分析、集群分析、區別分析、Digital game industry、Resource configuration、Strategic group、Competitive advantage、Cluster analysis、Factor analysis、Discriminant Analysis
碩士在職專班106—無法計算
107
The Change of Customer Journey under New Retail Trend and its Impact on Service Quality Model
管理學院經營管理學程
顧客旅程、顧客體驗、服務品質模型、全通路、社群媒體、口碑行銷、網紅行銷、Customer Journey、Customer Experience、Quality Service Model、Omni-Channel、Social Media、Word of Mouth、Influencer Marketing
碩士在職專班106—無法計算
107
Paradigm Shift: The Emerging of New Electric Vehicle Industry Eco-System
管理學院經營管理學程
杜邦分析、紅皇后假說、組織學習、隨機漫步、科技浪潮周期、電動車、DuPont Analysis、Red Queen Hypothesis、Organization Learning、Random Walk、Technology Evolution、Electric Vehicle
碩士在職專班106—無法計算
107
Strategic Studies of Luxury Goods Industry to Maintain Product Value in Response to The Era of Omni-Channel
企業管理碩士學程
全通路、數位化、奢侈品、線上線下、維持產品價值、電子商務、期望理論、品牌定位、線上行銷、社群媒體、Omni-Channel、Digitalization、Luxury Goods Industry、O2O、Maintain Product Value through online、E-commerce、Prospect Theory、Brand Positioning、Online Marketing、Social Media
碩士106—無法計算
107
An Exploratory Research on the Online Customer Experience and Purchasing Behavior—A Case of Financial Service Industry
管理學院經營管理學程
客戶體驗、線上客戶體驗、客戶旅程、接觸點、客戶關係管理、行銷策略、Customer Experience、Online Customer Experience、Customer Journey、Touch Points、Customer Relationship Management、Marketing Strategy
碩士在職專班106—無法計算
107
Improving the Efficiency in the Electrical Production and Distribution while contributing to the Panamanian Economy through Clean Energy
企業管理碩士學程
清潔能源、Clean Energy
碩士105—無法計算
106
The Three Worlds of Knowledge: The influence of the FinTech on the Nature of Financial Decision Process
管理學院經營管理學程
行為財務、金融科技、Behavioral Finance、FinTech
碩士在職專班1052018-08-262.07 年
106
The Development of Operational Strategy on Global Smart Building Market with IoT
管理學院經營管理學程
證據理論、三循環、智慧建築、5G、Theory of evidence、DSET、Smart building、BEMS
碩士在職專班1052018-08-092.02 年
106
Paradigm shift of digital marketing— A case of National Chiao Tung University Global MBA
企業管理碩士學程
消費途徑、行銷轉型、數位行銷、策略招生、學校、Purchase funnel、Marketing transformation、Digital marketing、Strategically student recruit、Education institute
碩士1052018-08-062.01 年
106
Factors affecting adoption of Fintech in Vietnam
企業管理碩士學程
Fintech、Adoption、Technology Acceptance Model、Vietnam
碩士1052018-07-312.00 年
106
A Constituent Value perspective on Service Quality: Brand Recognition Gaps among Consumers, Enterprises, and the Market
管理學院經營管理學程
品牌價值、品牌價值象限、服務品質模型、認知落差、服務建構者、資源執行價值理論、constituent value dimensions、service-quality model、cognition gap、dimensions of cognitions between market and brands、constructivism、brand value、resource-process-performance model
碩士在職專班1052018-07-231.97 年
106
Incumbent's competitive strategy – A Case of Fintech
管理學院經營管理學程
破壞式創新、金融科技、結構洞、資源、流程、價值理論、在位者、Disruptive innovation、FinTech、Structural Holes、Resources、Processes、Value Theory、Incumbent
碩士在職專班1052018-07-201.97 年
106
Commercializing Innovative Technology in the Medical Equipment Industry: A Business Plan for Bionnovate Health Monitoring System
企業管理碩士學程
糖尿病、醫療設備、商業計劃、健康監測系統、Medical device、health monitoring system、business plan、diabetes
碩士1052018-07-191.96 年
106
Three Worlds: Brand Competition Dynamics in FMCG Industry
管理學院經營管理學程
快速流通消費品、品牌競爭行為、消費者認知、三元世界、FMCG、Brand Competition、Consumer Cognition、Three Worlds
碩士在職專班1052018-07-051.92 年
106
Snapcart: Disrupting the Market Research Industry with an OCR-enabled App
企業管理碩士學程
營銷參與、數據分析、遊戲化、光學字符識別、marketing engagement、data analytics、gamification、optical character recognition
碩士1052018-06-211.89 年
106
Beyond UGC: Discovering Quality of User Experience in Contriving Online Video Streaming Platform
經營管理研究所・共同指導:張順全
隨選視訊、使用者生成內容、體驗品質、文字探勘、長尾理論、Video on Demand、User Generated Content、Quality of Experience、Text Mining、Long Tail Theory
碩士1052018-06-121.86 年
106
An Analysis of Franchising Conflict on the Taiwan Market
企業管理碩士學程
加盟連鎖、市場研究、巨量資料、franchising、market research、big data
碩士105—無法計算
105
Ambidexterity on sustainable competitive Advantage : Internal Resource Allocation and Firm Performance
管理學院經營管理學程
雙元組織、開發、探索、企業資源內部配置、Ambidexterity、Exploration、Exploitation、Internal Resource Allocation
碩士在職專班1042017-07-251.98 年
105
Effects of Intensive Mothering on Relationship Marketing in Maternal and infant industry
管理學院經營管理學程
母嬰經濟、密集母職、口碑行銷、社群行銷、消費行為、maternal and infant industry、intensive mothering、word of mouth、social media marketing、consumer behavior
碩士在職專班1042017-07-241.98 年
105
Competitive Advantage and Strategic Management- An Evaluation on Resource Configuration of Security Brokers, Dealers, and Investment Advisors
管理學院經營管理學程
證券業、資源構型、競爭優勢、財務指標、杜邦分析法、因素分析、集群分析、Securities industry、Resource configuration、Competitive advantage、financial indicators、Du Pont Analysis、Factor Analysis、Cluster Analysis
碩士在職專班1042017-07-231.98 年
105
A Case Study of the Innovation of AI Intelligent Voice Assistant Business Model - Using Amazon Strategy as an Example
管理學院經營管理學程
破壞式創新、商業模式、跨界破壞、超優勢競爭、最低限致勝賽局、disruptive innovation、business model、cross boundary disruptor、hypercompetition、minimum winning game
碩士在職專班1042017-07-181.96 年
105
THE FINANCIAL RATIOS ANALYSIS AND COMPETITIVE ADVANTAGE IN WIRELESS CHARGING INDUSTRIES
企業管理碩士學程
無線充電、資源構型、競爭優勢、Wireless charging、Resource configuration、Competitive advantage
碩士1042017-07-171.96 年
105
A New View on Disruptive Innovation - A Case of Fintech
經營管理研究所
破壞式創新、金融科技、共享經濟、輕資產策略、開放式創新、Disruptive innovation、Fintech、Sharing Economy、Asset light strategy、Open Innovation
碩士1042017-07-161.96 年
105
從企業資源構型辨析永續性管理策略: 中國崛起後全球快速變遷下的一個產業分析
管理學院經營管理學程
中國的崛起、資源構型、策略族群、競爭優勢、財務績效、The Rise of China、Resource Configuration、Strategic Group、Competitive Advantage、Financial Performance
碩士在職專班1042017-07-131.95 年
105
The Investigation of the Problem of Individual Heterogeneity in Attribution Theory under SEM/SEO Regime
經營管理研究所
搜尋引擎、自然搜索、付費廣告、歸因理論、個體異質性、search engine、organic search、paid list、attribution theory、individual heterogeneity
碩士1042017-07-111.94 年
105
Marketing Analytics and Data Science : An Empirical Study of Office Equipment Market
管理學院經營管理學程
資料分析、行銷分析、顧客關係管理、顧客價值、RFM模型、K-means分群法、Data Analytics、Marketing Analytics、CRM、Customer Value、RFM model、K-means clustering
碩士在職專班1042017-07-051.93 年
105
The Dynamic Development Cycle of FinTech Innovation
管理學院經營管理學程
金融科技、動態系統、自組織原理、區塊鏈技術、比特幣、FinTech、Dynamic system、Self-organization principles、Blockchain、Bitcoin
碩士在職專班1042017-06-071.85 年
105
Business Plan for After School Study Centers in Panama
企業管理碩士學程
課後活動、學習中心、課後輔導中、商業計劃、After School Activities、Study Center、Homework Center、Business Plan
碩士104—無法計算
105
A Theoretical Research of the Digital Luxury In Response to Consumer Decision Process
經營管理研究所
奢侈品、電子商務、社群媒體、A-O Model、三個世界理論、消費者決策過程、Luxury、E-commerce、Social Media、Three-world theory、Consumer Decision Journey
碩士103—無法計算
105
Capability or Luck: Empirical from Major League Baseball
經營管理研究所・共同指導:張順全
運氣與實力、小數法則、持續性競爭優勢、直覺與反思、Capability and Luck、Law of Small Numbers、Sustained Competitive Advantage、Intuition and Inspection
碩士104—無法計算
104
A Crowdsourcing augment data analysis to innovative technology development in biomedical device
企業管理碩士學程
眾包模式、糖尿病、呼氣丙酮、數據分析、創新科技、生醫裝置、crowdsourcing、diabetes、breath acetone、data analysis、innovative technology、biomedical device
碩士1032016-08-012.00 年
104
A Case Study of Competitive Strategy Change of Texas Instruments – Apply the Resources, Processes and Values Theory and Value Chain Evolution Theory
企業管理碩士學程
資源流程價值理論、價值鏈演化理論、半導體、The Resources、Processes and Values Theory、Value Chain Evolution Theory、Semiconductor
碩士992016-07-215.97 年
104
Beyond Framing Perspective and Objective Knowledge: The Moderating Role of Regulatory Focus in Political Decision Making
經營管理研究所
政治行銷、調節焦點理論、訊息框架、客觀知識、Political Marketing、Regulatory Focus Theory、Framing、Objective Knowledge
碩士1032016-07-121.95 年
104
A Competitive Analysis of Autonomous Vehicles Industry with Financial Performance
企業管理碩士學程
無人車、資源構型、競爭優勢、因素分析法、杜邦恆等式、Autonomous car、Resource configuration、Competitive advantage、Factor analysis、The Du Pont Formula
碩士1032016-07-081.94 年
104
The Impact of M-Commerce on Service Industry from Service Quality Viewpoint
管理學院經營管理學程
行動商務、服務品質、服務品質缺口模型、M-commerce、Service Quality、Service Gap、gap model
碩士在職專班1032016-07-081.94 年
104
A study on the innovation and sustainable competitive advantage in textile and clothing industry – Makalot Industrial Corporation
企業管理碩士學程
競爭優勢、創新、永續、商業模式、competitive advantage、innovative、sustainability、business model、value proposition、value delivery、value capture
碩士1032016-07-061.93 年
104
Does the advertisement work? From Construal Level and Advertising Appeals Perspectives
經營管理研究所
解釋水平理論、社會距離、廣告訴求、利他性人格、Construal-Level Theory、Social Distance、Advertisement Appeal、Altruistic Personality
碩士1032016-07-031.92 年
104
Perturbative Minimum Winning Game - A Dynamic Capability Perspective
管理學院經營管理學程
最低限致勝賽局、動態能力、競爭策略、競爭優勢、超競爭環境、Minimum Winning Game、Dynamic Capability、Competitive Strategy、Competitive Advantage、Hyper-ompetition
碩士在職專班1032016-06-301.91 年
104
The Impact of Message Framing on Retargeting Advertising from Temporal Level Perspective
管理科學系所・共同指導:陳姵樺
解釋水平理論、時間解釋理論、訊息框架、再行銷廣告、Construal Level Theory、Temporal Construal Theory、Message Framing、Retargeting Advertising
碩士1032016-06-301.91 年
104
The Effects of the Interaction of Construal Level Theory and Regulatory Focus Theory on Consumer Preference of Choice
經營管理研究所
解釋水平理論、時間距離、理想性、可行性、調節焦點理論、促進焦點、預防焦點、偏好選擇、Construal Level Theory、Temporal Distance、Desirability、Feasibility、Regulatory Focus Theory、Promotion Focus、Prevention Focus、Preference
碩士1032016-06-211.89 年
104
The Transmutation Cycle in Hypercompetition: Toward a Hyper-converged Capability Framework
管理學院經營管理學程
典範轉移、動態能力、資源配置、資源構型、相對優勢、Paradigm Shift、Dynamic Capability、Resources Allocation、Resources Configuration、Comparative Advantage
碩士在職專班1032016-06-191.88 年
104
Paradigm shift in adding ICT to knowledge evolution dominant: The Consumer to Business Strategy
管理學院經營管理學程
典範轉移、網路行銷、消費者體驗、消費者主導、使用者原創內容、數位經濟、共享經濟、Paradigm shift、Network marketing、Consumer experience、Consumer-driven、User-generated content、Digital economy、Social economy
碩士在職專班1032016-06-191.88 年
104
Implications of Hot hand phenomenon:Fallacy or Truth
經營管理研究所・共同指導:張順全
熱手現象、認知謬誤、馬太效應、小數法則、NBA光學數據、Hot hand phenomenon、Matthew effect、Cognitive bias、Law of small numbers、SportVU
碩士1032016-06-121.86 年
104
Organizational Change of Establish Highly Effective Organization:A Case of Japan Airlines Reorganization
經營管理研究所
高效能模式、組織領導、組織變革、日本航空重整、稻盛和夫、教練、變形蟲模式、Highly Effective Organization、Leadership、Organizational Change、Japan Airlines Reorganization、Kazuo Inamori、Coach、Amoeba Management
碩士1032016-06-111.86 年
104
The Determinants of the Long Tail Movement from the Perspective of Long-Term Sales Elasticity - A Qualitative Meta-Analysis
經營管理研究所
共享經濟、長尾理論、產品網絡、行銷活動、長期銷售彈性、Sharing Economy、the Long Tail、Product Network、Long-Term Sales Elasticity、Marketing Efforts
碩士1012016-06-073.85 年
104
Copycat Evaluation in Online Grocery Market: The Interaction between Perceived Similarity and Featured Similarity
經營管理研究所
自有品牌模仿、品牌意象相似度、產品特性相似度、網路日用品市場、Private Label Imitation、Perceived Similarity、Featured Similarity、Copycat、Online Grocery Market
碩士1022016-03-152.62 年
104
Applying Signals for Industry Change to Analyze Competitive Strategy for the Smartphone Industry
管理科學系所・共同指導:姜齊
破壞性創新、資源構型、智慧型手機、競爭策略、財務指標、Disruptive innovation、Resource Configuration、Smartphone、Competitive Strategy、Financial Performance
碩士1022016-02-282.58 年
104
Different categories diffusion model of smart phone
經營管理研究所
滲透模型、改良滲透模型、品牌間溝通、品牌內溝通、社會傳染病、意見領袖、Bass Model、Improved Bass Model、Cross-brand communication、Within- brand communication、Social contagion、Leadership Opinion
碩士1022016-01-242.48 年
104
Successful Freemium Strategy in Music Industry
企業管理碩士學程
免費增值、商業模式、策略、盜版音樂、線上音樂生態、Freemium、Business Model、Strategy、Spotify、Piracy Music、Online Music Ecosystem
碩士1022015-08-212.05 年
104
Business Plan of RockBook: A Total Solution Platform for Chinese Books Publishing in the U.S. Market
企業管理碩士學程
商業模式創新、自費出版、翻譯、電子書、Business Model Innovation、Self-publishing、Translation、eBook
碩士1022015-08-172.04 年
104
From Minimum Winning Game to Disruptive Innovation – Business Plan for Diabetes Breathalyzer
企業管理碩士學程
醫療器材產業、商業計畫、策略鑽石、破壞式創新、最小勝出遊戲、medical device industry、business plan、strategy diamond、disruptive innovation、minimum winning game
碩士103—無法計算
104
Online Channel Strategy of FMCG Industry – Using Food Category as an Example
經營管理研究所
FMCG、食品業、線上零售通路、成長模型、電子商務、Food Category、Online Channel、Growth Model、E-commerce
碩士103—無法計算
104
Overviewing Operational Performance Affected by Asset-Light Strategy in Machine Tools Industry
企業管理碩士學程
無形資產、經營績效、輕資產策略、核心競爭力、競爭優勢、intangible assets、operational performance、Asset-Light Strategy、core competency、competitive advantage
碩士103—無法計算
104
Prospect Theory Based Framing Tactics on Gratification-seeking and Online Ads Effectiveness
管理科學系所・共同指導:王耀德
訊息處理過程、消費者學習、框架效應、滿足追求、information processing、retargeting ads、gratification- seeking、framing effect
碩士102—無法計算
104
The Effect of Regulatory Focus, Message Framing and Construal Level on Product Preference
經營管理研究所
調節焦點、框架效應、解釋水平理論、時間距離、Regulatory Focus、Framing、Construal Level Theory、Temporal Distance
碩士103—無法計算
104
The business Plan for Competitive Language Center in Thailand
企業管理碩士學程
泰國語言中心、中文語言中心、補習班策略、語言中心商業計劃、泰國語言中心計劃、中文語言中心計劃、Business plan、language center、language center strategy、business strategy、Chinese language center、Chinese language center in Thailand、Thailand Chinese language center
碩士103—無法計算
104
Repeat Purchase Forecasting for Online Travel Shopping
管理學院經營管理學程
顧客關係管理、BG/NBD、RFM、再購行為、CRM、Repeat Purchase
碩士在職專班103—無法計算
104
Market Entry Strategies to Taiwan SMEs, take S Company Entering the US Market as Example
企業管理碩士學程
中小企業、製造業、國際化、進入市場模式、SMEs、Manufacturing、internationalization、market entry modes
碩士102—無法計算
103
Why Microsoft start to embrace open source
企業管理碩士學程
開放式創新、開源軟體、動態能力、微軟、平台領導者、Open Innovation、Open Source、Dynamic Capacity、Microsoft、Platform Leader
碩士1022015-08-052.01 年
103
Strategic Group Analysis in Semiconductor Industry in Taiwan
經營管理研究所
台灣半導體產業、策略族群、能力、能耐、輕資產策略、價值鏈整合策略、知識策略、Taiwan Semiconductor Industry、Strategic Group、Capability、Competence、Light Asset Strategy、Value Chain Integration Strategy、Knowledge Leading Strategy
碩士1022015-07-171.96 年
103
Corporate Sustainability : An Empirical Study of Sustainable Competitive Advantage
管理學院經營管理學程
企業永續、永續發展、企業社會責任、利害關係人理論、Global 100、競爭優勢、Corporate Sustainability、Sustainable Development、Corporate Social Responsibility、Stakeholder Theory、Competitive Advantage
碩士在職專班1022015-07-171.96 年
103
Construction and Analysis of a Dynamic Business Model: Case Study of Strategic Placement of Google IOT Platform
管理學院經營管理學程
物聯網、商業模式、動態、Internet of Things、IOT、business model、dynamic、Google
碩士在職專班1022015-07-131.95 年
103
What changes on the resource configuration in global semiconductor industry after financial crisis- studying sustaining competitive advantage
管理學院經營管理學程
資源構型、因素分析、集群分析、競爭優勢、杜邦恆等式、次貸風暴、resource configuration、factor analysis、cluster analysis、competitive advantage、Du Pont Identity、financial crisis
碩士在職專班1022015-07-121.94 年
103
Dynamic capabilities for Taiwan's telecom industry transforming strategy
管理學院經營管理學程
開放式創新、商業模式、動態能力、open innovation、business model、dynamic capabilities
碩士在職專班1022015-07-121.94 年
103
From Minimum Winning Game to Cutting Edge Innovativeness -- Business Plan for Oral Cancer Detector
企業管理碩士學程
最小勝出遊戲、創新商業模式、商業計劃書、共營發展、策略模式、minimum winning game、innovation business model、business plan、co-development、strategy making
碩士1022015-07-051.92 年
103
Luxury Value Perception and Moderating Effect of Psychological Distance in Response to Luxury Buying Behavior
經營管理研究所
精品、精品知覺價值、解釋水平理論、心理距離、Luxury Brand、Luxury Value Perception、Construal Level Theory、Psychological Distance
碩士1022015-06-281.91 年
103
A Case Study of Branding Strategy in B2B Market to Taiwan SME Automotive Spare Parts Industry
企業管理碩士學程
汽車零配件產業、產品多樣化、工業品品牌、台灣中小企業、Automotive spare parts industry、product variety、industrial branding、B2B、SME
碩士1012015-03-262.65 年
103
先發優勢 在P2P和VOIP產業裡的內源性時代之Skype
企業管理碩士學程
先發優勢、內生增長模型、網絡效應、進入時機、First Mover Advantages、Endogenous Growth Model、Network Effect、Entry Timing
碩士1012014-08-152.04 年
103
Sustainable Competitive Advantage Analysis of a Telecomm System Provider– the Case Study of E Company
管理學院經營管理學程
持續性競爭優勢、非連續性創新、科技生命週期、sustainable competence advantages、discontinuous innovation、technology life cycle
碩士在職專班102—無法計算
103
Cross Boundary Disruptor: Platform strategy with competitive advantage in Taiwan industry
管理學院經營管理學程
跨界平台、資源構型、雙元創新、商業生態系、核心能耐、Cross boundary disruptor、Ambidextrous innovation、Businesses ecosystem、Configuration、core competence
碩士在職專班102—無法計算
103
The Effects between Share of Wallet and Private Label Product Category, Location, and Store Services
管理學院經營管理學程
荷包佔有率、通路忠誠、自有品牌、O2O、虛實整合、Share of Wallet、Store Loyalty、Private Label Share、Click and Mortar
碩士在職專班102—無法計算
103
Strong Message for Customers? From Construal Level and Framing Perspective
經營管理研究所
水平解釋理論、心理距離、時間距離、語言框架、偏好、Construal Level Theory、Psychological Distance、Temporal Distance、Framing、Preference
碩士102—無法計算
102
Driving factors of Online Group Buying intention in Vietnam
企業管理碩士學程
場線上團購行為之驅動因素、Online group buying intention、purchasing behavior、customer behavior
碩士1012014-08-212.05 年
102
The influence of negative online consumer reviews on product attitude
經營管理研究所
電子商務、網路消費者評論、負面評論、思考可能性模型、Electronic commerce、Online consumer reviews、Negative reviews、ELM
碩士1012014-07-281.99 年
102
The Study of Smartphone Game Players’ Cluster Analysis in Flow Theory
經營管理研究所
智慧型手機遊戲、沉浸理論、手機遊戲下載與購買意圖、Smartphone Games、Flow Theory、Intention of Use
碩士1012014-07-241.98 年
102
EFFECT OF MICRO-FINANCE IN EMPOWERING RURAL WOMEN IN THE GAMBIA: Case Study on Micro finance in Nianija and Kudan District in The Gambia, focusing on women beneficiaries of the SDF loans.
企業管理碩士學程
MICRO FINANCE AND WOMAN EMPOWERING、MICROCREDIT IN THE GAMBIA、MICRO FINANCE AND WOMAN EMPOWERING IN THE GAMBIA、GAMBIA MICRO FINANCE、AFRICA MICRO FINANCE、GAMBIA WOMEN IN DEVELOPMENT
碩士1012014-06-261.90 年
102
The influence of objective knowledge and financial information on financial decision in specific cognitive styles
經營管理研究所
財務行為學、客觀知識、認知風格、消費者決策科學、Behavioral Finance、Objective Knowledge、Cognitive Style、Consumer Decision Sciences
碩士1012014-06-171.88 年
102
The Impacts of Emotional Arousal and Involvement on Word-of-Mouth
經營管理研究所
口碑、情緒激發、涉入、擴散、社會傳播、Word of mouth、Emotional arousal、Involvement、Diffusion、Social contagion
碩士1002014-02-182.55 年
102
The Effect of Gender Difference in mood-regulatory after Self-gifting-A Prospect Theory Perspective
經營管理研究所
性別差異、自我贈禮行為、情緒調節、展望理論、Gender Difference、Self-gifting、mood-regulatory、Prospect Theory
碩士1002014-02-162.55 年
102
An Empirical Analysis of Macy’s Los Angeles Times Newspaper Advertising Strategy from 2012 - 2013
企業管理碩士學程
Advertising Strategy、Macy's、Newspaper Advertising
碩士992014-02-123.53 年
102
Analyzing the Effect of Franchising Store Location on the Number of Product Sales- With A Case Study on S medical supply franchising company
管理學院經營管理學程
區位選擇、便利性、中地、醫院分級、商店選擇、涉入性、Location、Convenience、Center Place、Hospital levels、Location choice、Involvement
碩士在職專班982014-01-234.48 年
102
Nude Fashion: The Naked Truth Behind Online Pricing
經營管理研究所
服裝產業、價格離散、價格區隔、商業模式、負面口碑、社群電子商務、品牌形象、品牌信任、Nude、apparel Industry、price dispersion、price discrimination、business model、negative electronic word-of-mouth (eWOM)、social e-commerce、brand image、brand trust
碩士1002014-01-152.46 年
102
The Market Entry Strategy of Kaohsiung Harbor under Regional Integration in Shipping Industry
經營管理研究所
競爭力、定位、經營策略、高雄港、航運產業、區域整合、Competitiveness、Positioning、Business Strategy、Kaohsiung Harbor、The Shipping Industry、Regional Integration
碩士101—無法計算
102
The Influence of Eastern Culture and Eco-Fashion on Luxury Consumption
經營管理研究所
精品消費、東方文化、地位、社群、綠色時尚、Luxury Consumption、Eastern Culture、Status、Social、Eco-fashion
碩士101—無法計算
102
OPPORTUNITY ANALYSIS FOR TECHNOLOGY TRANSFER BETWEEN TAIWAN AND COLOMBIA
企業管理碩士學程・共同指導:姜真秀、胡均立
transfer technology、Industrial Technology、Research Institute、Dosquebradas Chamber of Commerce
碩士101—無法計算
102
Competitive Relationships between Different Online Advertising: The Gratification and Niche Dimension
經營管理研究所
使用滿足理論、利基理論、網路平台、廣告競爭、利基寬度、利基重疊度、利基優勢、Gratification、Niche Theory、Online Advertising、Platform、Google、Facebook、Competition
碩士101—無法計算
102
The Analysis of Sustainable Competitive Advantages of Global Airline Industry- by Fundamental Financial Indicators
企業管理碩士學程
航空、競爭優勢、資源構型、Airlines、Competitive Advantage、Resource Configuration
碩士100—無法計算
102
Transmutation Learning of Organization in Hypercompetition Environment
經營管理研究所
超級競爭、暫時性競爭優勢、隨機漫步、組織學習、Hypercompetition、Temporary Advantage、Random Walk、Organizational Learning
碩士101—無法計算
102
Inferring Sustained Competitive Advantage from the Firm's Heterogeneity and Performance Persistence
經營管理研究所
貝氏認識論、績效持續性、異質能力、持續性競爭優勢、Bayesian Epistemology、Performance Persistence、Heterogeneous Capabilities、Sustained Competitive Advantage
碩士101—無法計算
101
Accessibility of ICT Intelligent Energy Network Application in Vietnam
企業管理碩士學程
智慧、節能、智慧節能、智慧管理系統、節能管理、越南、ICT、energy management network、Vietnam、IENet applications、ICT development
碩士992013-08-133.03 年
101
Aligning Strategy with Competitive Advantage in Hypercompetitive Environments: A Case Study
企業管理碩士學程
策略、策略管理、競爭優勢、高度競爭、strategy、strategic management、strategy diamond、competitive advantage、dynamic capabilities、hypercompetitive environments
碩士1002013-08-122.03 年
101
The Analysis of LED General Lighting from Business Model Prospective - taking Philips as a case study
企業管理碩士學程
菲利浦、發光二極體、照明、商業模式、智慧財產、併購、Philips、LED、Lighting、Business model、Intellectual Property、Mergers and acquisitions
碩士1002013-08-072.02 年
101
Using the Technology Acceptance Model (TAM) to Examine the Adoption of LTE Smartphone in Taiwan
企業管理碩士學程
第四代行動電話、科技接受模型、享樂主義、參考群體、4G (LTE) mobile phones、technology acceptance model、hedonism、reference group
碩士962013-08-026.00 年
101
Research of Retail Channel in Mainland China base on Retail Productivity and Channel Evolution
管理學院經營管理學程
生產力、恩格爾係數、市場通路、動態能力、Determinants of Retail Productivity、Engel Index、Chanel Market Management、Dynamic capability framework
碩士在職專班1002013-07-261.98 年
101
To Make a Thorough Inquiry about Organizational Activities of Sustaining Competitive Advantages by Resource Configuration , Organization Errors, and Organizational Ambidexterity
管理學院經營管理學程
資源基礎觀點、競爭優勢、持續性競爭優勢、組織犯錯、資源構型、雙元組織、組織雙手同能、Resource-Based View、Competitive advantage、Sustained Competitive Advantage、Organization Errors、Resource Configuration、Ambidextrous Organization、Organizational Ambidexterity
碩士在職專班1002013-07-261.98 年
101
How Organizational Commitment to personal privacy Influences Organization-Based Self-Esteem
企業管理碩士學程
隱私權、隱私顧慮、組織認同、隱私權保護政策、隱私保護承諾、員工職場自尊、Privacy、Privacy Concerns、Organization Identification、Privacy Protection Policy、Privacy Protection Commitment、Organization-Based Self-Esteem
碩士962013-07-265.98 年
101
Exploring changes of strategy groups in software industry from resource configuration
管理學院經營管理學程
策略族群、競爭策略、財務指標、資源構型、Strategy Groups、Competitive Advantage、Financial Performance、Resource Configurations
碩士在職專班1002013-07-241.98 年
101
Analyzing the business model and competitive strategy in public relations industry – benchmarking Edelman Public Relations
企業管理碩士學程
商業模式、競爭策略、公關行業、business model、competitive advantage、public relations industry
碩士1002013-07-221.97 年
101
Stochastic Choice Models for One-to-One Marketing Analysis - an Individualized Active Probability Modeling
經營管理研究所
顧客關係管理、一對一行銷、顧客活躍、顧客區隔、Customer Relationship Management、One-to-One Marketing、Active、Customer Discrimination
碩士1002013-07-211.97 年
101
Strategic Group Analysis in Automotive electronics
管理學院管理科學學程
競爭優勢、策略族群、車用電子、汽車市場、杜邦恆等式、Competitive advantage、Strategic Group、Automotive Electronics、The Du Pont Formula
碩士在職專班1002013-07-151.95 年
101
Converting Web Traffic to Advertising Revenue: A Two-Sided Network Effect Perspective
經營管理研究所
網站流量、廣告收入、黏性、點擊率、web traffic、advertising revenue、stickiness、click-through rate
博士952013-06-296.91 年
101
A Study of the Diffusion Process across Distribution Channels of Smartphone and its Influence Factors
管理科學系所・共同指導:張家齊
通路、產品屬性、創新擴散、聯合分析法、羅吉特模式、智慧型手機、channels、product attribute、diffusion of innovations、Conjoint Analysis、Logit Model、smartphone
碩士1002013-06-281.91 年
101
Segmentation Analysis of FMCG Industry in Emerging Country-India
經營管理研究所
快速消費品、印度市場、市場區隔、顧客關係管理、購買行為、FMCG、India market、Market segmentation、CRM、Purchasing behavior
碩士1002013-06-251.90 年
101
The Generation diffusion Model of iPhone – Different Spatial Interactions between Two Channels
經營管理研究所
通路、產品生命週期、社會濡染、擴散、Channel、Product life cycle、Social contagion、Diffusion
碩士1002013-06-221.89 年
101
Exploring Luxury Consumption Based on Prospect Theory
經營管理研究所
精品消費、展望理論、物質主義、地位、罪惡感、集群分析、Luxury Consumption、Prospect Theory、Materialism、Status、Guilt、Cluster Analysis
碩士992013-01-302.50 年
101
Platform Competition in Two-Sided Markets: Implications of Dynamic Competitive Strategy for the Smartphone Industry
企業管理碩士學程
雙邊市場、競爭平台、智慧型手機、產業分析、框架、宏達電、two-sided market、platform competition、smartphone、industry analysis、conceptual framework、HTC
碩士992012-07-191.97 年
101
Using Resource Configuration Model to Analyze Prepackaged Software Industry's Strategy Group and Competitive Advantage
管理學院經營管理學程
套裝軟體產業、競爭優勢、資源構型、Pre-packaged Software Industry、Competitive Advantage、Resource Configuration
碩士在職專班992012-07-051.93 年
101
Global IC Design Industry Operation Strategy and Network Chip Vendors Competitive Advantages Analysis
管理學院科技管理學程・共同指導:虞孝成
全球半導體IC設計產業、營運策略族群、因素分析、集群分析、競爭優勢、global IC design industry、network chip vendor、Operation Strategy、factor analysis、cluster analysis、competitive advantage
碩士在職專班100—無法計算
101
The research on Relationships among the market orientation , business advantages, Cost Competition, adjustment of business management and Business Performance:The Case of H Life Insurance company.
管理學院經營管理學程
市場導向、market orientation
碩士在職專班95—無法計算
101
The Impacts of Brand Awareness and Convergent Product Evaluation on the Purchase of Next-generation Products
經營管理研究所
整合性產品、目標一致性、目標不一致性、品牌知名度、消費者評價、Convergent Product、Goal Congruent、Goal Incongruent、Brand Awareness、Consumers’ Evaluation
碩士100—無法計算
101
Analysis of How Commercial Banks Continue Operations through Competitive Advantages in Operation Model:An case study of Banking Industry between Standardchartered Bank、Bank of China and Bank of Taiwan
管理學院管理科學學程・共同指導:王耀德
兩岸銀行業、金融危機、金融市場變化、競爭優勢、持續經營、CAMEL指標、Banking industry、Financial crisis、Competitive advantage、CAMEL、PCA
碩士在職專班100—無法計算
101
Analysis of Competitive Advantages of Digital Game Industry with Financial Indicators
企業管理碩士學程
數位遊戲產業、資源構型、競爭優勢、策略族群、因素分析、集群分析、Digital game industry、Resource configuration、Strategic group、Competitive advantage、Factor analysis、Cluster analysis
碩士100—無法計算
101
The Impact of Product Design Framing Information on Consumer Judgment
經營管理研究所
擴散促動理論、人類聯結記憶模式、資訊過載、阻礙效果、Spreading activation theory、Human associative memory、Information overload、Blocking effect
碩士100—無法計算
101
Strategic Group Analysis in Power Management IC Industry
管理學院管理科學學程・共同指導:王耀德
競爭優勢、策略族群、採納新科技生命週期、最小致勝賽局、Competitive advantage、Strategic Group、Minimum Winning Game、Life Cycle with Innovation.
碩士在職專班100—無法計算
101
Competitive Advantages and Strategic Analysis in Global Casino & Resort Industry
經營管理研究所
博彩業、競爭優勢、策略族群、杜邦恆等式、Casino Industry、Competitive Advantage、Strategic Groups、The Du Pont Formula
碩士100—無法計算
101
The Effect of Organizational Characteristics on Human Resource Management Outsourcing
管理學院經營管理學程
人力資源管理外包、委外、組織特性、Human Resource Management Outsourcing、HR Outsourcing、Organizational Characteristics
碩士在職專班100—無法計算
101
An Analysis of the Key Competitive Strategies of the Japanese Pharmacy Chains by Using Financial Ratios
管理學院經營管理學程
連鎖藥局、杜邦恆等式、競爭策略、資源基礎論、Pharmacy Chain Store、The Du Pont Identity、Resource Configuration、Competitive Advantage
碩士在職專班100—無法計算
101
Post-PC Era – The Development Strategies of Personal Computer Industry
管理學院高階主管管理碩士學程
個人電腦產業、競爭優勢、資源構型、策略群組、Personal Computer Industry、Competitive Advantage、Resource Configuration、Strategic Group
碩士在職專班100—無法計算
101
A Study on Investing Behavior and Value Theory
管理學院經營管理學程
未婚女性、羅氏價值觀量表、投資理財行為、Single female、Roche value scale、Investing behaviors
碩士在職專班100—無法計算
101
Resource Allocation Strategy of Customer Retention in Wireless Telecommunication Service: Customer Lifetime Value Perspective
經營管理研究所・共同指導:丁承
顧客流失、顧客保留、顧客終身價值、存活分析、無線電信服務、Customer Churn、Customer Lifetime Value、Survival Analysis、Wireless Telecommunication Service
博士93—無法計算
101
Repeat Sales Forecasting–A Case Study of Mobile Ticket Booking
管理學院管理科學學程・共同指導:王耀德
手機應用程式、手機行銷、重複購買預測、Applications、Mobile Marketing、Repeat Purchase
碩士在職專班100—無法計算
101
An Analysis of Competitive Advantage for the Touch Controller IC industry with Financial Performance
管理學院經營管理學程
觸控IC、資源構型、競爭優勢、杜邦恆等式、Touch controller IC、Resource Configuration、Competitive Advantage、The Du Pont Formula
碩士在職專班100—無法計算
100
Analysis on Signals for Industry Change ─ The Case of Power Management IC
經營管理研究所
破壞性創新、產品生命週期、動態價格彈性、電源管理IC、disruptive innovation、product life cycle、dynamics of price elasticity、power management IC
碩士982012-08-063.01 年
100
Analysis of Key Service Attributes— An Example of Telecommunications Platform
經營管理研究所
聯合分析法、電信服務屬性、新產品設計、集群分析、conjoint analysis、telecom service attribute、new product design、cluster analysis
碩士982012-07-303.00 年
100
The Ecology and Strategy of the Global Industrial Machinery and Equipment Related Companies by Using Financial Ratios
管理學院經營管理學程
精密機械產業、工具機、財務指標、因素分析、Industrial Machinery、Machine Tools、Financial Ratios、Factor Analysis
碩士在職專班992012-07-231.98 年
100
Market orientation strategy pattern analysis
經營管理研究所・共同指導:劉芬美
競爭優勢、略族群、市場導向、顧客導向、競爭者導向、部門間溝通、Competitive advantage、Strategic Group、market orientation、customer orientation、competitor orientation、Interfunctional Coordination
碩士992012-07-181.96 年
100
Applying Hierarchical Growth Model to Confirm the Competitive Advantage of Global Optical Manufacturing Industry
經營管理研究所・共同指導:劉芬美
動態能力、階層成長模型、資源構型、競爭優勢、Dynamic Capabilities、Hierarchical Growth Model、Resource configuration、Competitive advantage
碩士992012-07-151.95 年
100
Strategic Group Analysis in Network Communications Equipment Industry
管理學院經營管理學程
網通產業、企業績效、競爭優勢、Network Communications Equipment Industry、Entrepreneur performance、Competitive advantage
碩士在職專班992012-07-131.95 年
100
Cross-Straits Economic Cooperation Framework Agreement (ECFA)Is it Panacea or Poisons Pill to Taiwan Economy?A Comparison Based on Closer Economic Partnership Agreement (CEPA) Between Hong Kong and China
企業管理碩士學程
兩岸、經濟合作框架協議、內地與香港關於建立更緊密經貿關係的安排、自由貿易、邊緣化、經濟整合、東協、Cross-Straits、Economic Cooperation Framework Agreement、ECFA、CEPA、Closer Economic Partnership Agreement、Free Trade Agreement、Marginalization、ASEAN
碩士992012-07-111.94 年
100
Explore the Operating Performances of Sustainable Benchmark Companies through Strategic Corporate Social Responsibility
經營管理研究所
策略型企業社會責任、核心能力、雙元性理論、資源基礎觀點、永續發展、道瓊永續指數、最終均衡、競爭優勢、Strategic CSR、Core Competence、Competition Strategy、Ambidexterity Theory、Resource Based View、Sustainable Development、DJSI、Equifinality
碩士992012-07-111.94 年
100
Interactive Multimedia and Digital Convergence: the Evolution of Smart TV Industry
企業管理碩士學程
數位匯流、智慧電視、生態系統、Digital Convergence、Smart TV、Ecosystem
碩士992012-07-101.94 年
100
New Products’ Organic Growth and Cross-Competitive Survival Patterns: A Multi-Generation Spatial Mapping Perspective
經營管理研究所
妥協效果、科技軌跡、跨代空間映射、compromise effect、technology trajectory、spatial mapping
博士932012-07-077.93 年
100
Why banks fail? Configuring competitive advantage and early warning system for sustainable growth under global financial crisis of banking industry
經營管理研究所・共同指導:劉芬美
信用模型、永續競爭優勢、倒閉預警系統、貝式推論、全球金融危機、競爭優勢軸、CAMEL財務指標、Failure credit model、Sustainable competitive advantage、Early warning system、Bayesian analysis、Global financial crisis、Powell competitive advantage axis、CAMEL ratio
碩士992012-07-051.93 年
100
Research on Competitive Advantages and Business Strategies in the Direct-selling Industry-Using "Amway (China)" as a Benchmarking Study
企業管理碩士學程
安利中國、直銷、經營策略、競爭優勢、五力分析、鑽石分析、藍海策略、優劣勢分析、Amway (China)、Direct-selling industry、Business strategy、Competitive advantage、Five-force analysis、Diamond analysis、Blue Ocean strategy、SWOT analysis
碩士992012-07-041.92 年
100
Status Consumption, Post-purchase Guilt in Relation to Easterners’ Attitudes Toward Luxury
經營管理研究所
對精品的態度、地位需求、罪惡感、展望理論、東方價值觀、Attitudes Toward Luxury、Need for Status、Guilt、Prospect Theory、Eastern Values
碩士992012-07-031.92 年
100
The Impact of Compromise Effect over Multi-Generation New Product Launches
經營管理研究所・共同指導:劉芬美
技術軌跡、產品線延伸、跨世代產品、妥協效果、Technology Trajector、Product-Line Extension、Multi-Generation Product、Compromise Effects
碩士992012-07-031.92 年
100
Segmentations of Users Using Cluster Analysis for Social Networking Sites
經營管理研究所
社群網站、使用與滿足理論、社群網站廣告、社群網站使用特性、集群分析、Social networking sites(SNS)、Social networking advertising (SNA)、Uses and gratification theory、Cluster analysis
碩士992012-05-221.81 年
100
Analyzing the Transaction Cost of Business Document Outsourcing Storage:With A Case Study on C Bank
管理學院經營管理學程
文件委外倉儲、交易成本、資源依賴、Document Outsourcing Storage、Transaction Cost、Resource Dependence
碩士在職專班982012-03-012.58 年
100
Effect of Bloggers Generated Content versus Traditional Banner Ads: Findings from Social Network Sites.
經營管理研究所
社群網站、橫幅廣告、部落格、口碑行銷、Hub、User-generated content、Social Tie
碩士992011-01-190.47 年
100
Analyzing the Business Model of Academic Intellectual Property-A Case of A National University
管理學院經營管理學程
智慧財產權、商業模式、研發成果商業化、技術移轉、Intellectual property rights、Business model、Research commercialization、Technology Transfer
碩士在職專班99—無法計算
100
The Analysis of Smartphone Application Platforms Innovation Strategies
企業管理碩士學程
智慧型手機平台、Smartphone application
碩士98—無法計算
100
A Case Study of Platform Leadership - Samsung Electronic
企業管理碩士學程
Platform leadership、Marketing framework、Hypercompetition
碩士98—無法計算
100
Analyzing the Mature Market Leading Firm's Growth Strategy : With A Case Study on P Corporation New Freshly Brewed Coffee
管理學院經營管理學程
產業生命週期、成長策略、複製、Industry Life Cycle、Growth Strategy、Replication
碩士在職專班98—無法計算
100
Strategic Development of the Export Public Program to Promote and Facilitate Growth and Transformation in South Africa's Construction Industry
企業管理碩士學程
Strategic Management、export、public program
碩士99—無法計算
100
Foreign Direct Investment Decision Analysis of Taiwanese Electronic Manufacturing Companies in Mainland China using Dunning's Electic Framework
企業管理碩士學程
國外投資、OLI架構、電子產業、Dunning理論、市場障礙、決策理論、Foreign Direct Investment、OLI Framework、Electronics Industry、Dunning Theory、Market Entry、Decision Making
碩士99—無法計算
100
Impact of Random Hit on Firm's Heterogeneity And Performance Among Industries ─ A Case Study With Random Walk Modeling
經營管理研究所
隨機漫步模型、競爭優勢、資源異質性、策略管理、random-walk modeling、competitive advantage、strategic management
碩士99—無法計算